Privacy Policy able & fox tours

Effective Date: June 2025
Able and Fox Tours Ltd. is committed to protecting your privacy and handling your data with transparency, integrity, and respect.

1. Who We Are

Able and Fox Tours Ltd. is a UK-based provider of bespoke private driver-guided tours. We are registered in England and operate under UK data protection laws, including the General Data Protection Regulation (GDPR).

2. What Personal Data We Collect

We may collect and store the following types of personal data:

• Basic contact details (name, email, phone number)
• Booking details (tour preferences, group size, dates, locations)
• Accessibility or special requirements (only if voluntarily provided)
• Communication preferences
• Marketing opt-in consent

We do not collect or store payment details. All payments are processed securely via third-party providers (e.g. bank transfers, Revolut, or IBAN).

3. How We Use Your Information

Your data is used exclusively for:

• Responding to your enquiries
• Arranging, confirming, and delivering your tour
• Providing important updates (e.g. changes, logistics, availability)
• Sending occasional news, resources, or promotional content (only if opted in)

We will never sell, rent, or trade your data with third parties.

4. Legal Basis for Processing

We rely on one or more of the following lawful grounds to process your personal data:

• Your consent (e.g. opting into email updates)
• Contractual necessity (e.g. arranging your tour)
• Our legitimate interests (e.g. improving guest services, responding to enquiries)

5. Data Storage and Retention

We retain personal data only as long as needed to fulfil the purposes it was collected for, including legal, tax, or reporting requirements. If you've requested marketing updates, your contact data will be retained until you opt out or request deletion.

6. Data Security

We take data security seriously. Your information is stored on secure systems, protected by appropriate technical and organisational measures. Access is limited to authorised personnel only.

7. Your Rights Under GDPR

You have the right to:

• Access the data we hold about you
• Correct or update inaccurate data
• Request data deletion (‘right to be forgotten’)
• Object to or restrict data processing
• Withdraw consent at any time
• Lodge a complaint with the UK Information Commissioner’s Office (ICO)

To exercise any of these rights, contact us at: info@ableandfox.com

8. Cookies and Tracking

Our website may use basic cookies for site functionality and analytics. You will be informed and given the option to accept or manage cookies upon visiting the site.

9. Changes to This Policy

We may occasionally update this policy to reflect legal or operational changes. The latest version will always be posted on our website.

10. Contact Us

If you have any questions about this Privacy Policy or your personal data, please contact:
 

Able and Fox Tours Ltd
Fourth Floor, 205 Regent Street, London, W1B 4HB
Email: info@ableandfox.com
Phone: +44 (0)7564 779 566